Archive for April, 2009

Making Sense of Medical Evidence

Wednesday, April 1st, 2009
Making Sense of Medical Evidence

Making Sense of Medical Evidence is an interactive meeting designed to improve the critical appraisal skills of GPs, thus stimulating them to undertake practice-based Evidence Based Medicine journal clubs – an activity that the RACGP is supporting.

Each meeting is moderated by a local specialist. Specific literature evaluation tools are applied to a selected piece of published literature or a national treatment guideline.

Messaging Map

Wednesday, April 1st, 2009
Messaging Map

In tight times, some cost savings should flow through to the bottom line while some should be re-invested in maximising the effectiveness of smaller sales forces and improving the effectiveness of non-sales force selling systems such as medical education, digital channels and affiliate programs to name a few. An effective, dynamic and integrated messaging platform such as the Messaging Map can assist with this.

Conference Reporting

Wednesday, April 1st, 2009
Conference Reporting

Want to give your customers the very latest news on your brand but don’t have the budget to take them overseas? Give your customers the information they really want and create stronger brand awareness with the latest clinical evidence on your product and therapeutic area.
Our experienced medical writers and medical liaisons provide daily conference reporting and KOL commentary from international and regional meetings delivered directly to your customer’s email.