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Literature Alerting Service

Top of Mind Campaign

This newsletter discusses how to use regular e-newsletters to keep your key specialists informed and updated with hot topics and pivotal papers emerging from the literature. >> Continue reading Literature Alerting Service

Recycle and Reinvigorate!

This newsletter discusses twenty tactics for refreshing and recycling your best material to energise your market in 2011.

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Recycle and Revitalise!

This month’s newsletter discusses how to repurpose existing materials to create more noise, increase the return on existing spend and give your messaging a new lease of life.

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Tactics for Busy Brand Managers: Making Sense of Medical Evidence

This month’s newsletter discusses using an expert independent faculty to ensure understanding and adoption of literature based messages amongst GP’s, hospital based trainees or ancillary nursing staff.

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Tactics for Busy Brand Managers: Virtual Audit

This month’s newsletter discusses how a Virtual Audit can secure a full understanding of the rationale underpinning treatment choice, including the triggers for switching and a range of specified patient factors.

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Tactics for Busy Brand Managers: Practical Management Guidelines

This week’s newsletter discusses how to harness influential and positive brand support to develop Practical Management Guidelines that ensure wide-spread product adoption within the clinical community.

>> Continue reading Tactics for Busy Brand Managers: Practical Management Guidelines